Canned Wine Packaging

Crush is a playful canned wine brand created for casual drinkers who want good flavor without the formality. It’s made for last-minute get-togethers, park picnics, and rooftop nights that stretch into morning. The brand blends bold energy with a lighthearted attitude, never taking itself too seriously.

Each flavor has a strong point of view, using bright nostalgic colors and expressive type to stand out while still feeling part of the same family. The overall identity is confident, fun, and easy to spot in the wild—whether it’s in a cooler or on a shelf. From the individual cans to the multipack box, everything works together to bring personality to every pour.